Avocados from Mexico Commercial and Multichannel, Tidal, ParmCrisps, Jack in the Box…and other brands targeting the U.S. consumer right now.
Pepsi®, Avocados From Mexico, Tru Alchemy, EmblemHealth, Coppertone, Target, CÎROC, Trinity Health, Verizon Media, Noodles & Co., Gentleman Jack… and more brands targeting the U.S. consumer right now.
Dr. Scholl, Makita U.S.A., Inspire Brands, Driven Brands, Avocados From México, Taylor Reach Group, Price Chopper/Market 32, Tops Markets, QVC® US / HSN®, Panda Express® ….. and more brands targeting the U.S. consumer right now.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting U.S. consumers right now.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
Avocados from Mexico made another big splash with its fourth Super Bowl ad. Rather than launching a specific product, AFM highlighted the versatility of avocados and looked to connect with consumers on a broader scale.
Ivonne Kinser, Digital Strategy & Innovation director at Avocados From Mexico, talked to Portada about the brand’s upcoming marketing strategies, and how sports might be among them.
Last year, Avocados from Mexico for the first time advertised in the Superbowl, the first ever fresh produce brand to do so. AFM has decided that it will be advertising again at next weekend’s Super Bowl. It will be present in CBS English-Broadcast but decided against doing so in the Spanish-language cast on ESPN Deportes. Ivonne Kinser, head of Digital Media and Strategy at AFM, tells Portada all about it.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now:Progreso Financiero, Avocados from Mexico, General Mills, KFC, cheerios
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
“To drive retail sales, build the avocado category and sustain our strong brand momentum, Avocados from Mexico commits more funds to marketing support than any other avocado organization in the U.S.” according to a written statement to The Produce News from Eduardo Serena, marketing director of the Avocado Producers & Exporting Packers Association of Michoacàn, commonly known by its acronym APEAM.
“To drive retail sales, build the avocado category and sustain our strong brand momentum, Avocados from Mexico commits more funds to marketing support than any other avocado organization in the U.S.” according to a written statement to The Produce News from Eduardo Serena, marketing director of the Avocado Producers & Exporting Packers Association of Michoacàn, commonly known by its acronym APEAM.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Multicultural consumers right now.
A weekly summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Latin consumers right now.
And Allstate, Food Lion, Ford, JC Penney, Ryan's(R) Grill Buffet and Bakery.
Hass Avocado Board, the group dedicated to endorsing consumption of Hass Avocados in the U.S., has selected Grupo Gallegos as its digital and social agency of record (AOR).Grupo Gallegos will lead the charge in bringing out-of-the-box strategic solutions, content creation and creative engagements to promote Hass Avocado consumption nationally. Members of the avocado industry include: California Avocados, Avocados from Mexico, Avocados from Chile and Avocados from Peru.
Avocados from Mexico, (AFM) the not-for-profit organization that markets the Mexican Hass Avocados Importers Association and The Association of Growers and Packers of Avocados From Mexico, has an original digital marketing profile. To target both the overall U.S. population and the Hispanic population AFM has used relatively new digital media vehicles such as Periscope and iBeacon Technology. Additional projects include two soon to be launched Content Marketing platforms as well as digital and off-line integrations. We talked to Ivonne Kinser, head of Digital Media and Strategy for AFM.
AFM, Inc., the marketing group recently created to manage the US $47 million advertising budget of the brand Avocados from Mexico, has appointed Ivonne Kinser as Head of Digital Strategy.
Tajín, GroupM-Warner Bros., Northgate González Market… and other brands targeting the U.S. consumer right now.